Arwin and Beta-i are launching a new joint initiative, called (RE)SET, a European accelerator 100% dedicated to innovations in the Circular Economy. The goal is to enable major groups to identify global innovations and integrate the best ones into their economic and industrial models.
Géraldine Poivert, former Deputy Managing Director of Citeo and co-founder of Arwin, and Pedro Rocha Vieira, President of Beta-i, announced today the creation of (RE)SET, a joint venture combining Arwin’s expertise in the field of Circular Economy and Beta-I’s know-how in the field of open innovation and acceleration.
(RE)SET is the first European initiative dedicated to innovation in the circular economy sector for large groups in different industries. Between Paris and Lisbon, this project aims to support industrial groups in their ecological transformation and to place the circular economy at the heart of their strategic and industrial development.
New consumer trends, regulatory pressure, ability to attract talents or investors, and future business models around resources and energy – these are some of the complex challenges driving the circular economy.
For large companies, the environmental arena is becoming clearly strategic. The challenge is no longer to convince, but to act, and move from a risk and compliance model to an opportunity and competitiveness based logic. Because the best performers on Circular Economy topics will necessarily be the best placed to become the champions of tomorrow, as the pressure on natural resources and the risks related to climate change impact the economic world.
With (RE)SET, the industry springs into action
The (RE)SET approach is simple: to associate the leaders of each industrial ecosystem with the best environmental innovations, so that they can collaborate effectively and deploy concrete solutions adapted to the needs and projects of companies. By combining the production capacities of the major groups and the inventiveness of the most innovative companies, companies can strengthen their competitiveness and find viable markets. (RE)SET aims to create a virtuous circle that combines growth and economic attractiveness, while effectively addressing the challenges of climate change.
We combine economy, ecology, strategic analysis and operational implementation. (RE)SET provides essential solutions to start the circular economy on a large scale. Yesterday’s promises are today’s truths: replacing plastic packaging, transforming food waste into biogas, eco-designing furniture or filtering microplastics in water, it is possible today if we use the right methods.
Géraldine Poivert, co-founder of Arwin and President at (RE)SET.
Entire industries and ecosystems have been transformed very quickly thanks to Open Innovation’s new methods. By using the methods we have developed and proven in trade, electronics and energy to solve the problems of climate change, we will enable major groups to integrate the best environmental solutions to meet these now strategic challenges.
Pedro Rocha Vieira, CEO at Beta-i.
A first program dedicated to Plastic-free Packaging
The first (RE)SET Open Innovation Circular program concerns plastic packaging. Made mainly of materials that are non-renewable and non-degradable and with high carbon emissions, plastic is a key component of our daily activities.
Why packaging first? Because plastic has made it possible to make significant progress on this market to fight food waste, create robust food barriers, lighten containers and above all lower costs. Today, 41% of all plastic production is used for packaging. However, these do not degrade when abandoned and are extremely difficult to recycle into an economic equation that makes sense.
In line with their commitment to the “National Plastics Pact for 2025”, Carrefour and Système U will be the first companies to engage (RE)SET to find the most promising plastic packaging alternatives, for use in stores and retail spaces. The accelerator will allow them to replace part of their plastic portfolio with improved fiber packaging, and to bring about faster change in the technologies and materials used.
Commitment towards a sustainable future
Several other programs are being prepared with major sponsors in the areas of water, capital goods, biowaste or textiles, for example. Through these programs, (RE)SET and its partners are taking a step by step approach, balanced with both conviction and efficiency, in the fight against climate change.
Get to know the (RE)SET project here.